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Brink

No open beta for Brink

Testing before marketing the game

In an interview with Nowgamer, Splash Damage's Richard Ham explains that while testing a multiplayer game with hundreds of players is important the developer feels that "with some betas being used purely as marketing tools, some players treat a beta the way they would a demo, and they expect everything to be fully working and polished."

This is something that burned Splash Damage when they were developing {Enemy Territory: Quake Wars}. Because of this, they are skipping having an open beta for their next game, {Brink}. "For Brink, we consciously decided to keep the beta private and put it in the hands of folks with prior beta testing experience," Ham said.